| Key Take-Aways
“There is nothing so
useless as doing efficiently that which should not be done at
all.”
- Peter Drucker
Peter Drucker’s
primary message is that effectiveness can be learned. Drucker
puts forth the premise that the executive’s job is to be
effective and that effectiveness can be learned. Achieving
effectiveness is a matter of self-discipline and requires the
executive to: record and analyze where his time goes, focus his
vision on contribution, and make his strengths productive. He
also emphasizes how knowledge workers are different. The growth
of knowledge workers in society has resulted in a need for
different ways of making them productive and fulfilled.
Knowledge workers consider themselves professionals yet they are
also employees and under orders. Drucker created the concept of
Management By Objectives (MBO) – it is critical for people to
look past the tasks that make up their day to the objectives or
goals of their business. Focus on opportunities rather than
problems and focus on contribution rather than on “work” being
done. “Management by objectives works if you first think through
your objectives. Ninety percent of the time you haven't.” The
other key take-away if the concept of federal decentralization,
a results-focused design that relies on companies being
organized in a number of autonomous businesses. Activities
within an autonomous business are organized on a functional
principle. A core benefit of FD is that it frees top management
for the top-management tasks.
Mike Kami provides a practical framework to apply many of
Drucker’s theories, using a set of five tools, on Monday
morning. The pyramid thinking approach allows a manager to take
broad actions plans and focus them into concrete items. Kami’s
views on brainstorming, while powerful, must be considered in
light of the potential negative aspects of group think. Much
research around this phenomenon has been conducted after Kami
gave us Trigger Points. It’s important for the manager to take
this into account, when applying Kami’s ideas. Kami stresses the
need for an organization to continually adjust its goals and
aspirations to match the reality. What reality is, can be
discovered using SWOT or some other form of analysis. The
eventual strategy must then be moved from the planning stage
into action. The process may be iterative, and its important to
include feedback and continually realign and reevaluate as the
course of events occurs. This is especially important as
competitors and consumers changes their preferences and
directions. A fixed strategy will not bode well in a changing
environment. A gap analysis is one powerful tool Kami advocates
to achieve optimal (re)alignment of strategies. The ultimate
goal, according to Kami, is action, effective and thoughtful
action. He mentions in the excerpt from his book, and during his
phone call, that one must continually challenge the status quo.
Complacency is the enemy, and must be defeated. During the
journey into successful action, it may serve management well to
embrace the “misbehaving gorilla”, if the end result will be
more worthwhile than a monkey can achieve.
In How To Make Your Management Style More Effective, Bill Reddin
takes the work of Drucker and Kami, and adds the critical factor
of management style. His 3-D model of effectiveness. The
dimensions are: situation, roles/demands, and behavior. He
demonstrates a clear connection between his 3D model, and
increased effectiveness. Within each dimension there are a
number of tools that each leader/organization will learn to use
in a professional way. In the book, the management style
diagnosis test gives managers the ability to evaluate their 4
effective styles vs. their 4 ineffective styles. Perhaps the
most powerful aspect is that, depending on the situation and
demands, a manager may need to switch their style. In The Output
Oriented Organization, Reddin focuses more on how a manager can
optimize the input-output equation. It moves us beyond style and
behavior, to an output orientation, by providing specific
methods, and exhibiting how managers can apply this within
organizations.
Compare and Contrast
These three management Gurus are all trying to offer tolls and
models to increase managerial and organizational effectiveness.
Their approaches and areas of focus are different, however.
Drucker key message is on the effectiveness of an individual,
within an organization, and how the evolution of the knowledge
worker must be used to achieve results. Drucker does not accept
the notion of natural in innate effectives, and forces the
reader to embrace the learnability of it. Ineffectiveness in any
form can be put to an end, and this is something all managers
must and can practice.
Kami focuses on Monday morning activities and action plans,
which move the reader from the theories of effectiveness, and
translates them into tangible actions. This is a large step
forward, as without action – effective action – Drucker’s
theories are nothing but words. However, Kami ignores the
element of style and situation, which Reddin exposes us to.
While Kami’s work is not lost on his audience, it is made even
more powerful by incorporating Reddin’s work. By including
personality traits and how these work within the dynamics of a
situation, the effective manager can learn to adjust and (re)align
his actions to best suit the needs of the moment. This has the
affect of enhancing the applicability and success rates of any
actions a manager embarks on. Essentially, the model of
effectiveness has been expanded and is now more realistic in
real business life.
It’s undisputed that the collective works of Drucker, Kami and
Reddin provided the business and management world with
pioneering frameworks and models to achieve effectiveness.
Drucker, being amongst the first to focus on managerial
effectiveness, created much of the foundation upon which
scholars such as Kami and Reddin were able to build upon. Kami
moved us to the application of these models, and Reddin gave us
tools and expanded the theories to include more personal
aspects.
Relevance Today
It is widely accepted that – and the evidence supports this – the
origin for virtually all ideas come from the Generative Sciences.
Who are the guru’s gurus? This so-called layer 1 of the Rational
Choice Model, includes the disciplines of analytical philosophy,
artificial intelligence, hermeneutics, and mathematics. Below
this layer are the basic sciences: Economists, Psychologists,
Sociologists, and Anthropologists. Then comes the third layer of
Applied Sciences: Finance, Accounting, Strategy, Marketing, OB,
and OM. The final layer is knowledge in action. Now, the
question that begs to be asked is, where do Drucker, Kami, and
Reddin fit? What was the inspiration of their teachings? Each
layer filters the information from the layer above it, and
applies it to ‘their problems’. In other words, the economist
applies mathematical laws and principles to those issues
relevant to him, and so on. The movement from layer 1 to 2
filters on methods. From 2 to 3 filters on perceived problems.
Three to 4 filters on actual problems. The key is that virtually
all knowledge in some way originated in layer 1.
The three management Gurus would most aptly fit into the final
layer. However, their intuitive insights may transcend other
layers. It’s important to note that these filters introduce a
bias – only some information gets through, the ones ‘selected’
by each layer, not individuals. Did Drucker, Kami, and Reddin
filter this information, or were they also generative? Cutting
out the middle layers, and going directly to the foundation
(generative) sciences has obvious merits. In the process of
developing the type of intuitive knowledge these management
Gurus have, their language is influenced by experience.
This mix of generation, inclusion of experience, both personal
and vicarious, and some degree of filtration, creates unique
management effectiveness models. The models are ever-evolving,
as more scholars and managers apply them. Time changes, as do
business practices. People, however, change much slower. Man’s
ability to adapt, learn, and re-learn, makes these management
theories and frameworks, extremely powerful and applicable
tools, even today. If we have a model for something, then we can
recognize why a certain behavior did not work, and we can change
it. As soon as something is made explicit, then we understand it
clearly, and there is tremendous managerial use for this.
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